Innovation Powered by Ecosystems.
Take your innovation to the next level by tapping into our ecosystem of influencers, innovators, developers, entrepreneurs, consumers, channel partners, incubators, and communities.
Amplify Broadening input on ideas and activation
Accelerate Rapid iteration and co-creation
Activate Agile, on-demand resources to support execution
Ecosystem Powered Innovation
Innovation is more powerful when you take an Ecosystem approach. An Ecosystem approach brings together a broad base of resources, insights, and partnerships to support the process from Idea through launch.
Ecosystem Opportunity Identification
We map out the future of industries and identify opportunity gaps by bringing together a range of resources - influencers, experts, innovators, entrepreneurs, cutting-edge technology.
Our approach is team/ecosystem vs. "guru" so it is better and more predictive
Through our entrepreneur accelerator and grant programs, we connect entrepreneurs with established companies for investment, co-creation, partnerships, licensing, and acquisition.
We tap into many sources when brainstorming ideas. Similar to defining opportunities, better quality ideas come out of a broader base of inputs.
We ideate with developers, innovators, scientists, universities, entrepreneurs, supply chain partners, channel partners, etc. to define industry needs and opportunities.
We also "co-create" with influencers and consumers. Work directly with influencers and consumers in a rapid, iterative model to define their needs, build and refine innovation ideas, and develop go-to-market strategies.
We also use the ecosystem of advisors and ideators to help validate, refine and prioritize ideas.
Agile, On-Demand Resources - Tap into our resource network for product development, package design, contract manufacturing, marketing services, e-commerce, intellectual property management, and more.
Rapid Development and Launch - With unique processes such as rapid prototyping, agile package design, and turnkey test markets, we have dramatically reduced timelines by as much as 75%.
We have a network of resources across channel partners and influencers to key demographics to support rapid, turn-key test markets and launches.
We have data partnerships (Inmar) to track launch results optimize plans
We connect clients looking to accelerate the pace of change in their industry with fresh perspectives, promising startups and the tools to design, build and manage an innovation pipeline tailored to their needs.
We're on a mission to build the Winston-Salem Entrepreneurial Ecosystem more intentionally. We serve as a convener to activate shared priorities, introduce new programs, create more capacity and help other communities do the same.
Click to meet our team and find out what others are saying!
We can't wait to hear from you!
500 West 5th Street, Suite 800 PMB17
Winston-Salem, NC 27101